With the expanding world, a lot of Luxury Brands of haute-couture have germinated in the market. But to catch the taste of elites and affluent, only a few have managed to emerge as the top runner, and the extensive social media and digital marketing activities have given a refreshed approach to these Luxury brands.
Article Originally Published On September 29, 2017
Take a look of the Top 12 World’s Most Powerful Luxury Haute-Couture Brands and some of the astonishing facts about them.
RALPH LAUREN CORPORATION
Ralph Lauren Corporation is one of the top haute-couture brands in the world today. The brand was started by billionaire fashion designer Ralph Lauren back in 1967, it began with the founding of the Polo Ralph Lauren company. Although Ralph Lauren is now a publicly listed company on the NYSE.
It was founded by Gianni Versace in 1978, Versace today is the leading international haute-couture clothing brand and one of the most influential fashion houses in the world. Born December 2, 1946, in Italy, Gianni Versace launched his first clothing line in Milan, Italy, in 1978. In 1989, Versace debuted his first couture collection. He continued to add his fashion empire, expanding into home furnishings and perfumes.
Founded in 1975 by Giorgio Armani and Sergio Galeotti. The international Italian fashion house covers a wide range of products, from haute-couture to ready-to-wear clothing items and jewellery to home interiors. Armani is one of the most expensive clothing labels in the world, with their men’s and women’s clothing, accessories, eyewear, cosmetics, and perfumes. The brand is marketed products under several sub-labels, including Giorgio Armani, Armani Collezioni, Emporio Armani, AJ | Armani Jeans, AX | Armani Exchange, Armani Junior, and Armani/Casa.
DOLCE & GABANNA – D&G
Dolce & Gabbana is a famous Italian luxury fashion house established in the year 1985 by Domenico Dolce and Stefano Gabbana. Their elegant style of dressing has made them really popular in Hollywood. D & G is the haute-couture brand that is distinguished by its stylistic originality combined with the superior sartorial content of its creations.
The French luxury goods company, Dior, was founded in 1946 by the renowned designer Christian Dior. Today the company is forefront in haute-couture. This legendary fashion designer was born in France in 1905 and to make ends meet by selling his fashion sketches, and was hired as a design assistant by Paris couturier Robert Piguet.
Fendi is a synonym of “haute-couture”, preserving the most traditional fur workmanship; the only fashion house has its own fur atelier, Fendi is famous for its capacity to adopt innovative techniques to make fur lighter and modern.
Thomas Burberry founded Burberry in 1856 in Basingstoke, Hampshire, the store was developed for selling a quality range of outerwear. In 1891 Burberry opened his first store in Burberry’s commercial success is a testament to the skill of its designer and its marketing.
No list is complete without mention of this brand; this haute-couture brand is an entity in itself. Fashion designer Coco Chanel, was born in 1883, in Saumur, France. In the ’20s, she launched her first perfume and introduced the Chanel suit and the little black dress. Brand Chanel follows the famous quote by Chanel herself that, “luxury must be comfortable, otherwise it is not a luxury.” Chanel opened her first shop in Paris’s around 1910, by selling hats, later added stores at Deauville and Biarritz and then began making clothes.
Prada is a fashion powerhouse that specializes in luxury goods for men and women, headed by Miuccia Prada an Italian fashion designer. In 1989, Prada introduced a line of ready-to-wear and affordable women’s clothes that she called “uniforms for the slightly disenfranchised”.
Fashion designer Guccio Gucci founded the Gucci firm in Florence, Italy in 1920. He opened the first Gucci shop of haute couture in 1921, selling high-end quality leather goods and fine craftsmanship.
Established in the year 1837 by Thierry Hèrmes, this 176-year-old brand is a player in ready-to-wear fashion. It is believed that each and every product at Hèrmes is fabricated from start till the end by one artisan only to make sure their final offering is impeccable.
Louis Vuitton was the idea of Louis Vuitton Malletier, a French entrepreneur, and designer. The story goes on like how a simple idea became big: when Napoleon became the Emperor of France in 1852, his wife, Eugenie de Montijo, a Spanish countess hired Louis Vuitton as her personal box-maker and packer and was moved by his elegant style of packing the clothes. This opportunity was a breakthrough into the world of affluent, for Vuitton. Then, in 1872, Vuitton introduced a new trunk design featuring a beige canvas and red stripes. The luxurious, new design was acclaimed by elites and critics of Paris and marked the beginning of the Louis Vuitton labels as a world-renowned luxury leather and lifestyle haute-couture brand as it is today.